Privacy Policy — PPC Mastery AI

Privacy Policy

Last updated: 22 June 2026

PPC Mastery AI ("we", "us", "our") is operated by Baptiste Jenard PPC (ul. Tyniecka 137T, 30-376 Kraków, Poland). This Privacy Policy describes how we collect, use, and protect data in connection with two service modes: (a) our managed paid media service delivered on behalf of brand and business clients ("Managed Service"), and (b) our agency platform at app.ppcmastery.ai, through which marketing agencies connect and manage their clients' Google Ads accounts ("Agency Platform").

1. Data We Collect

  • Account data , name, email address, company name, and billing or onboarding information provided during client or agency onboarding
  • Google Ads data , campaign metrics, keyword data, search term data, ad performance data, budget data, conversion data, and account structure data accessed via the Google Ads API for accounts we are authorised to manage or that agencies have connected to the platform
  • Usage data , browser type, IP address, pages visited on ppcmastery.ai and app.ppcmastery.ai, and actions taken within the platform for analytics and security purposes
  • Cookies , see our Cookie Policy

2. How We Use Your Data

  • To deliver managed PPC services to Managed Service clients of Baptiste Jenard PPC
  • To provide Agency Platform subscribers with reporting, auditing, and campaign management tools for their clients' accounts
  • To analyse Google Ads account performance and generate optimisation recommendations
  • To produce campaign reports, account health checks, and performance summaries
  • To monitor budgets, campaign status, search terms, conversions, and account performance
  • To authenticate and manage agency platform sessions at app.ppcmastery.ai
  • To communicate service updates, alerts, and support responses
  • To meet our legal, contractual, and regulatory obligations

3. Google Ads API Data

Managed Service: PPC Mastery AI accesses Google Ads account data only for accounts that Baptiste Jenard PPC is authorised to manage under signed client service agreements. Access is performed through Google Ads Manager Account linking and/or OAuth 2.0 credentials controlled by Baptiste Jenard PPC. Managed Service clients do not directly access the platform, the Google Ads API, OAuth credentials, developer token, or API credentials.

Agency Platform: For Agency Platform subscribers, Google Ads data is accessed through per-account OAuth 2.0 credentials authorised by the agency for each client account. Baptiste Jenard PPC's Google Ads API developer token (MCC: 447-370-6744) facilitates this API access on the agency's behalf. The agency takes responsibility for ensuring it holds valid authority to connect each account. Agency Platform subscribers do not receive access to the developer token, OAuth client credentials, or API authentication credentials.

Data belonging to one agency tenant is never shared with, visible to, or accessible by any other agency tenant on the platform.

We do not sell, share, transfer, or license Google Ads API data to third parties for advertising, profiling, re-selling, or AI model training purposes.

Google Ads API data is retained for the duration of the active client engagement or agency subscription plus 12 months, unless a longer retention period is required by law or legitimate compliance obligations. Clients and agencies may request deletion of their data by emailing [email protected].

4. Legal Basis (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data on the following legal bases:

  • Contract performance , to deliver the managed services or agency platform access you have engaged us to provide
  • Legitimate interests , to improve platform reliability, security, and service quality
  • Consent , for analytics cookies (which you can withdraw at any time)

5. Data Sharing

We do not sell your personal data. We share data with sub-processors only to the extent necessary to deliver our services (e.g. cloud infrastructure, email delivery, authentication). All sub-processors are contractually bound to process data only on our instructions and in compliance with applicable data protection law. Data collected within one agency tenant is never shared with or accessible by any other tenant.

6. Data Retention

We retain contact, business, and Google Ads API data for the duration of the client engagement or agency subscription plus 12 months, after which it is permanently deleted. You may request deletion of your data at any time by emailing [email protected].

7. Your Rights

Under GDPR you have the right to access, rectify, erase, restrict, or port your personal data. Agency Platform subscribers may also request deletion of all data associated with their tenant, including connected client account data. To exercise any right, email [email protected]. You also have the right to lodge a complaint with a supervisory authority.

8. Security

We implement industry-standard security measures including encrypted data transmission (TLS 1.2+), access controls, per-tenant data isolation, and regular security reviews to protect your data against unauthorised access, alteration, or disclosure. Access to Google Ads API data within the platform is restricted to authorised Baptiste Jenard PPC staff and, for Agency Platform subscribers, to the agency's own authenticated users.

9. Contact

Baptiste Jenard PPC
ul. Tyniecka 137T, 30-376 Kraków, Poland
Email: [email protected]